Zhino synergylab Institute
Project Background
Zhino Synergylab decided to was established in 2021 and decided to have a visual identity package.
Customer introduction
Zhino is an organization that tries to empower businesses in various ways:
• Creation, management, and operation of innovation centers
• Holding empowerment and synergy events
•Holding educational courses
• Consulting, mentoring, coaching
• International services including interpretation
Customer needs
Zhino was in the first step of creating his visual identity. So, they requested that we advise them on what items to order based on their budget.
Proces
In the first step, the purpose and mission of the company as well as the target audience were defined via holding various meetings. Then, using color psychology, we suggested a color palette to be used in the requested design. Then we moved on to logo design and other details related to their visual identity. Adobe Photoshop and Adobe Photoshop and Illustrator were used to create this visual identity package.
Passion Orange (Zhino’s audience includes mostly the youth.) Green symbolizes growth, life cycle, nature, and wealth.
Composition: A combination of excitement and natural relaxation while growing.
ColorPollet
Logo
To design the logo, we needed the main concepts to be combined to create the logo. Symbols of synergy, support, nature, and new life were all used to create a logo that satisfied the client.
Header
Business Card
Stand
